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Each number describes the answers AI tools gave to your tracked prompts. They don’t measure traffic; they measure whether AI tools mention, rank, and trust you.
Good to know. RankAI calculates these automatically, about every 14 days.
In RankAI: Sidebar → AI Search Visibility → Overview · rankai.ai/dashboard/<project>/ai-visibility

How a check works

RankAI asks ChatGPT, Gemini, and Google AI Overviews each of your prompts. Only answers the tool actually gave are counted. Prompts that name your brand are left out, so the numbers reflect how new customers discover you.

The metrics

The By engine table shows the same mention and citation rates for each AI tool separately.

How changes are shown

Each change compares the latest period (14 days by default) with the period of the same length before it. Rate changes are percentage points: going from 20% to 25% shows as +5.

What to expect

  • Answers vary between runs, so small moves are normal. Look at the trend across several checks.
  • Adding prompts or competitors changes your numbers. Note when you change them.
  • AI tools that search the web can only cite pages they can find, so search visibility and Used as a source often move together.

Last reviewed: October 13, 2026.